Number of Positions:   One (1)

Reports to:       Project Coordinator

Working experience:   Working experience of at least three (3) years in the area of development communication in the public sector or internationally recognized institution and experience with multilateral or donor-funded projects will be an added advantage.

Duration of the contract:  The contract is for 20 months.

Duty Station:   Head Office, Ministry of Agriculture, Animal Industry and Fisheries, Entebbe with frequent travel to the field.

Job Purpose:   Work with the sector communications officers to develop and implement a communication, advocacy, and knowledge management plan for the Uganda Multisectoral Food Security and Nutrition Project

Scope of Work.

The Assistant Communications Officer will work with the sector communications officers to plan and Coordinate all aspects of project Communication and Knowledge Management for the project in line with the Ministry’s Communication and Knowledge Management Strategy, and be responsible for maintaining communication materials, and providing timely management information to the Project Coordinator.

Duties and Responsibilities

1.    Identify information needs of key audiences and potential users and design strategies for raising awareness and marketing (Packaging for relevant stakeholders);

1.    Carry out communication needs assessment for different stakeholders.

2.    Periodically produce management information in pamphlets, reports, and other identified forms of end user requirements.

·         Design appropriate branding products

1.    Formulate a communication strategy and action plan for the project including information on objectives, audiences, messages, resources, timescales, tools, and activities.

2.    Develop user-friendly and high-quality Information, Education, and Communication (IEC) materials (such as handouts, posters, brochures, video documentary films, and photo documentation, success stories booklet, articles, advertisements, TV clips, Q&A, etc.) that addresses public and stakeholders’ information needs.

3.    Prepare monthly newsletters on progress and forthcoming activities on the project.

4.    Regularly conduct media relations and carry out a review of the Project presence.

5.    Monitor the public awareness and perception and develop appropriate massages and events to maintain the right image for the project to achieve its objectives.

6.    Prepare, update and monitor online media including social media and public massage content of the Project

7.    Prepare messages and notices to users about ad hoc and planned activities as well as events relating to the project.

8.    Implement the project communication strategy and action plan

9.    Carry out public relations and communication needs assessment to support the project goals.

10.  Establish a One-Stop Centre for the Project Knowledge management.

11.  Oversee the evaluation of the strategy to track progress, effectiveness, and make appropriate improvements and modification to ensure success

12.  Support quality assurance for the Project communication and branding materials.

13.  To create and sustain a strong communication link amongst the sectors implementing the project and other stakeholders at all levels.

14.  Carry out any other assignments as may be assigned from time to time.


1.    Communication needs assessment report

2.    Knowledge Management including social media strategy

3.    Elaborate mechanisms for Monitoring and response to mass media, public awareness, and perceptions

4.    Well developed, elaborate and maintained/updated project information/data bank.

5.    Develop appropriate Information, Education, and Communication (IEC) materials.

6.    Produce Monthly Newsletters

7.    Produce documentaries (Knowledge assets) for the project

8.    Produce project awareness and perception status reports

9.    Produce implementation reports of the project communication strategy and action plan.

Academic Qualifications

·         An Honors Bachelor’s degree in Mass Communication, Journalism, Information Science, Public Relations and any other related course.

·         A Post Graduate qualification in a related field is an added advantage.

Competences and other requirements

1.    Proven experience in development of communication strategies for development programmes.

2.    Good understanding of agricultural development issues.

3.    Demonstrated experience in developing content that clearly communicates ideas and experiences for media, web, print production, and audio-visual productions

4.    Experience in developing successful marketing strategies for developing communication products.

5.    Have good experience in the fields of Communication, knowledge management, marketing, ICT, Social Mobilization, Public Relations, and Branding among others. Knowledge in ICT4Ag is an added advantage.

6.    Proven experience in working with development programmes especially in rural or farming communities.

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